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PwC Philadelphia: Seven Floors, Zero Beige Energy

Colorful, hand-drawn Philadelphia cityscape mural spanning an office wall, with abstract buildings in warm orange and pink tones behind curved lounge seating in a modern corporate space.

Corporate doesn’t have to whisper.

When PricewaterhouseCoopers decided to rethink their Philadelphia headquarters, the goal wasn’t “safe” or “subtle.” It was seven floors of interior branding that actually says something.

Over two phases (2014–2015), Color Reflections handled fabrication, installation, and project management, aka the full alphabet of bringing big ideas to real walls.

What Went on the Walls (A Lot, Actually)

Series of office hallway murals featuring large-scale Philadelphia-inspired graphics, including historic typography, architectural imagery, and vintage illustrations, integrated into modern corporate corridors.

  • Custom Type II wallcoverings built for high traffic and low boredom

  • Acrylic murals with real depth (not just “printed and hoped for the best”)

  • A large-scale mural adapted from original artwork by a Mural Arts Philadelphia artist
    (Yes, we scanned the original. Yes, it was huge.)

  • A custom Partner Wall made of acrylic and smart thinking—designed to update as PwC grows
    (Still updating it. Still looks fresh.)

This wasn’t decoration. It was planned. And then more planning. And then ladders.

 

Art Meets “Wait, Will That Actually Work?”

Wall-sized mural detail showing a Philadelphia fountain sculpture and surrounding architecture, printed across modular wall panels in an open office environment.

Turning hand-made art into a wall-sized mural without losing its soul is part science, part obsession. We rebuilt the artwork at architectural scale, dialed in color, and made sure it felt like it belonged in the space—not like it wandered in by accident.

The Partner Wall got the same treatment: engineered to evolve without ever looking like a patch job. Clean. Modular. Drama-free.

 

Behind the Scenes (Where the Chaos Lives)

In-progress installation scene showing a patterned orange wallcovering being mounted in an unfinished office space with exposed ceiling grid and installation equipment.

Office hallway mid-installation with wall graphics partially applied, protective floor coverings laid down, and tools visible along the corridor.

Behind every calm corporate hallway is a team arguing lovingly about alignment, spacing, and whether that last panel is actually level.

We’re a diverse, funny, slightly overcaffeinated group of fabricators and installers who care deeply about details most people will never consciously notice. 

 

The Result

Long office hallway with a large, colorful Philadelphia-themed mural running the length of the wall, adjacent to open workstations and glass-walled offices.

Seven floors that feel intentional, human, and unmistakably Philly without losing the professionalism PwC needs.

More than ten years later, it still works.
That’s not luck. That’s good design (and good materials).

 

Find Us in the Wild

Seen a Color Reflections project around Philly?
📸 Snap it. Tag @colorreflections. Use #DecoratePhilly.

We like surprises. And prizes.

 

Want to build something like this?
Cool. We’re very good at turning big ideas into walls that behave.

 

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