Drexel University’s exhibit “Electrified: 50 Years of Electric Factory” showcases iconic memorabilia from Philadelphia’s legendary music venue, Electric Factory. Led by storied co-founder and Philadelphia native Larry Magid, the Electric Factory produced concerts from era-defining rock legends as well as co-producing the monumental charity event Live Aid. And the Color Reflections team in Philly helped bring it to life!
Chronically five decades of music, the exhibit features iconic instruments such as Bruce Springsteen’s ‘Born to Run’ guitar and a late 1950’s Gibson Les Paul played by Mick Taylor of the Rolling Stones, vintage concert photos, original posters, and more.
Color Reflections was brought in to help Drexel and Larry Magid produce graphics for this unique historical exhibit. Our Philly team printed and installed custom large format graphics for the exhibit including:
Large & Small-Scale Murals
Large Format Banners
Graphic Info Panels
Fabrics Designed as Giant Display T-shirts
In addition to evoking musical nostalgia, there’s an interactive element where guests can decorate a guitar virtually. The free exhibit runs at Drexel’s Paul Peck Alumni Center Gallery and the Bossone Research Center from September 2023 to December 2023. For more information about Electrified: 50 Years of Electric Factory and how to experience it, visit their website.